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Informationen zum Autor Scott C. Stevenson is the editor of Fundraising for Libraries: How to Plan Profitable Special Events, published by Wiley. Klappentext Originally published by Stevenson, Inc., this practical resource provides libraries with tips, techniques, and best practices to plan and execute effective fundraising events. In addition to step-by-step procedures, this resource also provides useful checklists and worksheets as well as fundraising event profiles used by various libraries to generate needed funds. Important topics covered include: Fundraising essentials Checklist guide for planning a gala Key questions for first-time events Budget saving tips Annual special events Effective silent auctions Event sponsors Boosting sponsorship revenue Press releases Documenting events Catering Guest engagement Post-event follow-up Event evaluation Marketing and promotion Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues. Zusammenfassung Originally published by Stevenson! Inc. ! this practical resource provides libraries with tips! techniques! and best practices to plan and execute effective fundraising events. Inhaltsverzeichnis Front Matter (Pages: 1-3) CHAPTER 1 Selecting the Right Event, Targeting the Right Audience (Pages: 4-7) CHAPTER 2 Pre-Event Planning: First Steps (Pages: 8-12) CHAPTER 3 Creating a Budget to Visualize Profits (Pages: 13-16) CHAPTER 4 Outlining an Organizational Structure (Pages: 17-19) CHAPTER 5 Ideas and Themes (Pages: 20-26) CHAPTER 6 Revenue-Generating Components (Pages: 27-32) CHAPTER 7 Maximizing Sponsorship Revenue (Pages: 33-36) CHAPTER 8 Strive for Record-Breaking Attendance (Pages: 37-40) CHAPTER 9 Logistics: Food, Refreshments, Programs and More (Pages: 41-45) CHAPTER 10 Promoting and Publicizing Your Event (Pages: 46-50) CHAPTER 11 Pump Up the Wow Factor (Pages: 51-55) CHAPTER 12 Post-Event Evaluation, Follow-Up Actions (Pages: 56-59) ...
