Job Searching With Social Media for Dummies - 2nd Edition

Informationen zum Autor Joshua Waldman , MBA, is an authority on leveraging social media to find employment. His writing has appeared in Forbes , Huffington Post , Mashable, and the International Business Times . Joshua's career blog, CareerEnlightenment.com, won the About.com Readers' Choice Award for Best Career Blog 2013. Joshua presents keynotes, trainings, and breakout sessions around the world for students, career advisors, and professional organizations. Klappentext Harness social media to land your dream jobFor anyone looking for a first job, exploring a career change, or just setting up for future success, social media sites are proven platforms for facilitating connections, demonstrating passions and interests, and ultimately landing the job. Job Searching with Social Media For Dummies enables you to harness the power of the Internet to research and identify job opportunities, and then create a strategy for securing a position.Job Searching with Social Media For Dummies features in-depth coverage of topics such as: creating effective online profiles and resumes to sell your strengths; maintaining your online reputation and understanding electronic etiquette; using the power of personal branding and building your brand online; avoiding common pitfalls, such as jumping into filling out a social media profile without a strategy; getting to know Twitter, the only real-time job board with literally thousands of jobs posted daily; using social media sites to uncover opportunities in the "hidden job market" ahead of the competition; and much more.* Takes the mystery out of Facebook, Twitter, and LinkedIn* Offers advice on how to brand yourself online* Includes coverage of the latest changes to social platforms and websitesIf you're a recent graduate, changing careers, or have been away from the job-search scene for a while, turn to the trusted guidance and expert insight of Job Searching with Social Media For Dummies. Zusammenfassung Harness social media to land your dream jobFor anyone looking for a first job, exploring a career change, or just setting up for future success, social media sites are proven platforms for facilitating connections, demonstrating passions and interests, and ultimately landing the job. Job Searching with Social Media For Dummies enables you to harness the power of the Internet to research and identify job opportunities, and then create a strategy for securing a position.Job Searching with Social Media For Dummies features in-depth coverage of topics such as: creating effective online profiles and resumes to sell your strengths; maintaining your online reputation and understanding electronic etiquette; using the power of personal branding and building your brand online; avoiding common pitfalls, such as jumping into filling out a social media profile without a strategy; getting to know Twitter, the only real-time job board with literally thousands of jobs posted daily; using social media sites to uncover opportunities in the "hidden job market" ahead of the competition; and much more.* Takes the mystery out of Facebook, Twitter, and LinkedIn* Offers advice on how to brand yourself online* Includes coverage of the latest changes to social platforms and websitesIf you're a recent graduate, changing careers, or have been away from the job-search scene for a while, turn to the trusted guidance and expert insight of Job Searching with Social Media For Dummies. Inhaltsverzeichnis Introduction 1 Part I: Preparing for Your Job Search 5 Chapter 1: The Lowdown on Social Media for Job Hunters 7 Chapter 2: Setting Yourself Up for a Successful Job Search 17 Chapter 3: Reviewing the Essentials of Online Networking 37 Part II: Marketing Yourself with a Personal Brand 53 Chapter 4: Personal Branding 101 55 Chapter 5: Crafting Keywords, Value Statements, ...

List of contents

Introduction 1
 
Part I: Preparing for Your Job Search 5
 
Chapter 1: The Lowdown on Social Media for Job Hunters 7
 
Chapter 2: Setting Yourself Up for a Successful Job Search 17
 
Chapter 3: Reviewing the Essentials of Online Networking 37
 
Part II: Marketing Yourself with a Personal Brand 53
 
Chapter 4: Personal Branding 101 55
 
Chapter 5: Crafting Keywords, Value Statements, and More 75
 
Chapter 6: Blogging Your Way to a Job Interview 91
 
Chapter 7: Facing Your Online Reputation 109
 
Part III: Crafting Web Résumés with LinkedIn, Video, and More 129
 
Chapter 8: Updating Your Résumé for an Online Audience 131
 
Chapter 9: Using LinkedIn to Put Your Best Profi le Forward 145
 
Chapter 10: Producing a Compelling Video Résumé 179
 
Chapter 11: Casting a Wide Net with Other Online Résumés 199
 
Part IV: Using Twitter, Facebook, and Other Sites to Find a Position 217
 
Chapter 12: Uncovering the Hidden Job Market with Twitter 219
 
Chapter 13: Using Facebook as a Job Hunter 245
 
Chapter 14: Getting Familiar with Other Networks for Job Hunters 265
 
Part V: Executing Your Proactive Social Media Job Hunt Strategies 279
 
Chapter 15: Triangulating Opportunities, Companies, and People to Target 281
 
Chapter 16: Discovering a Company's Needs 295
 
Chapter 17: Embracing the Informational Interview for an Insider Advantage 303
 
Chapter 18: Engaging with Hiring Managers through Social Media 317
 
Part VI: The Part of Tens 331
 
Chapter 19: Ten Ways the Job Search Has Evolved in the 21st Century 333
 
Chapter 20: (Almost) Ten Ways to Stay Up-to-Date with Social Media Changes 337
 
Chapter 21: Ten Common Mistakes People Make When Using Social Media 341
 
Index 347

Product details

• Authors: Waldman, J Waldman, Joshua Waldman, Joshua (CareerEnlightenment.com) Waldman
• Publisher: Wiley, John and Sons Ltd
• Languages: English
• Product format: Paperback / Softback
• Released: 25.10.2013
• EAN: 9781118678565
• ISBN: 978-1-118-67856-5
• No. of pages: 384
• Dimensions: 190 mm x 240 mm x 25 mm
• Series: For Dummies; For Dummies
• Subjects: Non-fiction book > Politics, society, business > Business administration, companies; Social sciences, law, business > Business > Management