Discipline and Indulgence - College Football, Media, American Way of Life During Cold War

Informationen zum Autor Montez de Oca, Jeffrey Klappentext Discipline and Indulgence demonstrates how American popular culture during the early Cold War (1947–1964), especially college football, addressed the nation’s postwar affluence and consumerism and their effects on the population by integrating men into the economy of the Cold War as workers, warriors, and consumers. It assesses the period’s institutional linkage of sport, higher education, media and militarism and finds connections of contemporary sport media to today’s War on Terror. Inhaltsverzeichnis Acknowledgments 1. Introduction 2. Fortifying the City upon a Hill: College Football and Cold War Citizenship 3. Duck Walking the Couch Potato: Exercise as Therapy for a Consumer Society 4. The Best Seat in the Ballpark: Lifestyle and the Televisual Event 5. Fordism in the Airwaves: The NCAA's Use of Market Regulations to Control College Athletics 6. From Neighborhood to Nation: Geographical Imagination of the Cold War in Sports Illustrated 7. Conclusion Appendix: Note on Methodology Notes References Index

Product details

• Authors: Jeffrey Montez de Oca, Jeffrey Montez De Oca, Professor Jeffrey Montez De Oca, Jeffrey Montez De Oca
• Publisher: Rutgers University Press
• Languages: English
• Product format: Paperback / Softback
• Released: 31.07.2013
• EAN: 9780813561264
• ISBN: 978-0-8135-6126-4
• No. of pages: 188
• Series: Critical Issues in Sport and S; Critical Issues in Sport and S; Critical Issues in Sport and Society
• Subjects: Guides > Sport > Ball sport; Social sciences, law, business > Sociology > Sociological theories; Football, Fußballvarianten und verwandte Spiele, SOCIAL SCIENCE / Sociology / General, Sports & Recreation, SPORTS & RECREATION / Football