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Fr. 176.00
Ellen Diamond, Jay Diamond, Jay/ Diamond Diamond
The World of Fashion
English · Paperback / Softback
New edition in preparation, currently unavailable
Description
Informationen zum Autor Jay Diamond is Professor Emeritus at Nassau Community College, USA, where he served as the Chair of the Fashion, Marketing, and Retailing Department as well as the Dean of Business. His honors include the Distinguished Professor of the State University of New York, as well as the first Distinguished Achievement Award at Nassau Community College. Diamond has written numerous textbooks on fashion, retailing, and marketing. Ellen Diamond is Professor Emerita at Nassau Community College in the Fashion, Marketing, and Retailing Department. She is an internationally recognized artist specializing in original acrylics on canvas and giclee prints. Her works are in public and private collections throughout the world. Klappentext Provides an in-depth introduction to the design, manufacturing and merchandising segments of the fashion industry. Vorwort Provides an in-depth introduction to the design, manufacturing and merchandising segments of the fashion industry. Zusammenfassung The World of Fashion is the essential source for students who want to understand the fashion industry. Starting with an introduction to the history of fashion and its evolving role within the global marketplace, each chapter focuses on an aspect of the industry, from consumer behavior and fashion trends to textiles, product development, manufacturing, and merchandising. Each chapter has been fully updated to include new information and updated artwork. Fashion history has been updated to include current events and an added discussion of portfolio preparation provides complete coverage of careers in fashion. Unique chapters on the multicultural consumer and outsourcing fashion design, production, and management plus coverage of important industry trends such as social responsibility, eco-consciousness, social networking reflect the current state of the fashion industry. Inhaltsverzeichnis Preface Part One Introduction to Fashion 1. The Evolution of Fashion2. Fashions: 1900 to the Present3. The Powerful Consumer4. The Multicultural Consumer and Fashion5. Ever-Changing Fashion and its Acceptance6. Fashion in the Global Marketplace7. Careers in Fashion Part Two Social Responsibility and Sustainable Fashion 8. Social Responsibility in the Retailing and Fashion Industry9. Sustainable Fashion: An Eco-friendly MovementPart Three The Producers of Raw Materials10. The Textile Industry11. Furs and Leather Part Four The Fashion Merchandise Industries 12. Apparel: Women’s, Men’s, And Children’s13. Intimate Apparel14. Fashion Accessories15. Details and Trimming16. Cosmetics and Fragrances17. Home Fashions Part Five Designing and Manufacturing Fashion Apparel and Accessories 18. Fashion Forecasting for Designers and Manufacturers19. Elements and Principles of Design for Developing a Fashion Collection20. Apparel and Accessories Manufacturing21. Outsourcing Fashion Design, Production, and Management Part Six Merchandising Fashion 22. Resident Buying Offices and Other Fashion Information Sources for Retailers23. The Fashion Retailer24. Advertising, Special Events, Publicity, and Visual MerchandisingAppendicesGlossaryCreditsIndex...
About the author
Jay Diamond is Professor Emeritus at Nassau Community College, where he served as the Chair of the Fashion, Marketing, and Retailing Department as well as the Dean of Business. His honors include the Distinguished Professor of the State University of New York, as well as the first Distinguished Achievement Award at Nassau Community College. Diamond has written numerous textbooks on fashion, retailing, and marketing. In addition, he is the creative force for Diamond Educational Productions, a company that specializes in fashion, retailing, marketing, and professional development videos.Ellen Diamond is Professor Emerita at Nassau Community College in the Fashion, Marketing, and Retailing Department. She is an internationally recognized artist specializing in original acrylics on canvas and giclee prints. Her works are in public and private collections throughout the world. She has co-authored many texts on fashion and retailing, including The World of Fashion, 5th Edition (Fairchild Books, 2013) and Retail Advertising and Promotion (Fairchild Books, 2011).
Product details
Authors | Ellen Diamond, Jay Diamond, Jay/ Diamond Diamond |
Publisher | Fairchild publications |
Languages | English |
Product format | Paperback / Softback |
Released | 28.03.2013 |
EAN | 9781609015275 |
ISBN | 978-1-60901-527-5 |
No. of pages | 720 |
Dimensions | 212 mm x 276 mm x 43 mm |
Series |
Fairchild Books |
Subject |
Humanities, art, music
> Art
> Interior design, design
|
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