Fr. 119.00

Intercultural Business Communication

English · Paperback / Softback

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Description

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Directed primarily toward business majors, this text also provides practical content to current and aspiring industry professionals. With the globalization of the world economy, it is imperative for current and future managers to be sensitive to the differences they will encounter in intercultural communication. To help make readers aware of these differences, Intercultural Business Communication contains practical guidelines and information on how to conduct negotiations across countries, write business letters in different societies, and includes the general "dos" and "don'ts" in international business.

List of contents

1. The Nature of Intercultural Communication
2. Universal Systems
3. Contrasting Cultural Values
4. Cultural Shock
5. Language
6. Oral and Nonverbal Communication Patterns
7. Written Communication Patterns
8. Global Etiquette
9. Business and Social Customs
10. Intercultural Negotiation Process
11. Intercultural Negotiation Components
12. Laws Affecting International Business and Travel
Appendix A: Glossary
Appendix B: Answers to Exercises

Product details

Authors Chane, Lillian Chaney, Lillian H. Chaney, Martin, Jeanette S. Martin
Publisher Prentice Hall
 
Languages English
Product format Paperback / Softback
Released 01.01.2013
 
No. of pages 306
Dimensions 174 mm x 231 mm x 17 mm
Weight 392 g
Series Prentice Hall
Subject Social sciences, law, business > Business > Management

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