Onward - How Crisis and Conviction Transformed Starbucks

In 2008, Howard Schultz, the president and chairman of Starbucks, made the unprecedented decision to return as the CEO eight years after he stepped down from daily oversight of the company and became chairman.

Product details

• Authors: Joanne Gordon, Howard Schultz
• Publisher: Wiley, John and Sons Ltd
• Languages: English
• Product format: Hardback
• Released: 13.04.2011
• EAN: 9780470977644
• ISBN: 978-0-470-97764-4
• No. of pages: 352
• Dimensions: 148 mm x 223 mm x 35 mm
• Subjects: Social sciences, law, business > Business; Firmengeschichte