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Informationen zum Autor Abhi Naha is the CEO and Founder of Zone V Ltd which specialises in empowering blind people through mobile devices. Previously he held senior management roles at Powermat and Idem. Idem is a leading mobile handset design house with over one hundred million mobile handsets designed in the market for top tier one handset brands. Prior to that he was a senior manager at a Silicon Valley mobile touch screen and user interface technology provider, Synaptics. He is an ex-Chairman of the UK-based charity Beatbullying, and Vice President and board member of the Communications and Manufacturing Association of India. He has also held advisory roles for Goldman Sachs and Silver Lake in the area of mobile handset user interface technologies. He holds an MBA from Aston Business School and a BSc (Honours) degree in Electronic Engineering from Leicester University. Peter Whale is Director of Product Management for the Qualcomm subsidiary, Xiam Technologies. During his career in the mobile industry he has created numerous innovative technology products shipped in very high volumes and used by consumers many times a day. At Qualcomm, he leads the conceiving and development of innovative software products, applying machine learning techniques to the fields of device optimisation, content discovery and offer personalisation. These products are deployed by major network operator groups globally and help tens of millions of users each day to find relevant content and enjoy richer mobile experiences. Prior to joining Qualcomm, he held a number of management and technical roles at wireless technology licensing business TTPCom, whose technology shipped in over 100 million GSM handsets. Since 2008 he has led the team delivering the Future of Wireless International Conference, run by Cambridge Wireless, an industry membership organisation of which he is also a board member. He has a degree in computer science, is a member of the British Computer Society and is a chartered engineer. Klappentext Learn from the experts what is involved in designing successful mobile phone products, based on real-world experience and industry know-how. Zusammenfassung Discover what is involved in designing the world's most popular and advanced consumer product to date - the phone in your pocket. Learn about core technology building blocks! design lifecycles of new products! and key issues influencing handset design. Includes step-by-step design principles and guidelines for creating successful handset designs. Inhaltsverzeichnis Preface; Acknowledgements; 1. Beginnings: 1.1. Development of the first mobile handset; 1.2. Generations of mobile communication capability; 1.3. The digital revolution -2G; 1.4. High-speed data - 3G; 1.5. Mobile broadband - 4G; 1.6. Conclusion; 1.7. Timeline of the mobile phone; 2. Design influences: 2.1. Core design influence - engagement value; 2.2. Trends; 2.3. Desirability; 2.4. User journey; 2.5. Usability; 2.6. Corporate user versus personal user; 2.7. Business models; 2.8. New entrants into the mobile industry; 2.9. Content; 2.10. Applications and services; 2.11. Internet; 2.12. Innovation in handset design; 2.13. Legislation; 2.14. Conclusion; 3. Design architecture: 3.1. Design perspective; 3.2. Physical view - a product teardown; 3.3. Standards view; 3.4. Hardware architecture view; 3.5. Software architecture view; 3.6. Manufacturer view; 3.7. Operator view; 3.8. Summary; 4. Hardware design: 4.1. Introduction; 4.2. Helicopter view; 4.3. The radio spectrum; 4.4. Radio chipset design; 4.5. Digital chipset design; 4.6. Baseband cellular modem design; 4.7. Mobile application processor design; 4.8. Multimedia processor design; 4.9. Peripheral component design; 4.10. Conclusion; 5. Software design: 5.1. Application software design; 5.2. Protocol stack software design; 5.3. Physical layer software design; 5.4. Mobile operating systems and execution environments; 5.5. Conc...
