Creative Thinking for Dummies

Informationen zum Autor David Cox is a creative business consultant who, since the 1970s, has created, acquired and sold numerous successful businesses. He is a Fellow of the Chartered Institute of Marketing as well as a Chartered Practitioner of NLP. David began his education in Fine Art, where he cultivated his interest in creativity. He also trained as a clinical psychologist before turning to marketing, when he founded the UK's first youth marketing consultancy. Klappentext Creative thinking made easyBeing creative can be tough - and trying to come up with great ideas under pressure can leave the great ideas under wraps! Creative Thinking For Dummies helps you apply creative thinking techniques to everything you touch, whether it's that novel you have inside you or the new business idea you've had that will make you the next hot entrepreneur ??? or anything in between.Creative Thinking For Dummies is a practical, hands-on guide packed with techniques and examples of different ways to think creatively. It covers a range of techniques, including brainstorming, lateral thinking, mind mapping, synectics, drawing and doodling your way to great ideas, meditation and visualization, word and language games, and divergent thinking.* See the world in a different way, and realise that you are surrounded by creative inspiration* Brainstorm new ideas successfully and try out some lateral thinking exercises* Open your mind to a new way of thinking and nail down those great ideas* Discover creative thinking techniques using games, words, drawings, and storytelling* Let creativity enhance all aspects of your life, whether developing your personal skills, becoming more professionally effective, or using creative thinking techniques to help your children develop their creative mindsYou'll soon discover that everybody, including you, has a wealth of creative potential within--you just need to tap into it! Zusammenfassung A title that can help you apply creative thinking techniques to everything you touch, whether it is that novel you have inside you, the new business idea you've had that will make you the next hot entrepreneur, or whether you would like to share with others (as a teacher or trainer) some new approaches to seeing things differently. Inhaltsverzeichnis Introduction 1 About This Book 1 Conventions Used in This Book 2 What You're Not to Read 2 Foolish Assumptions 3 How This Book Is Organised 3 Part I: Laying the Foundations: Understanding Creativity 3 Part II: Preparing Yourself: Creating Your Creative Mindset 4 Part III: Getting Creative - The Practical Stuff 4 Part IV: Applying Creativity to Your Life 4 Part V: The Part of Tens 4 Icons Used in This Book 5 Where to Go from Here 5 Part I: Laying the Foundations: Understanding Creativity 7 Chapter 1: So What Is Creativity? 9 Seeing Creativity Everywhere 9 Spotting obvious signs of creativity 10 Noticing less obvious signs of creativity 11 Finding Curious Ways to Fulfil Your Curiosity 12 Reconciling paradoxes and juxtapositions 13 Combining the familiar and the strange 13 Entwining the tangible and the elusive 14 Experiencing the seductive and the scary 14 Adapting Strategies to Help You Survive in the Creative World 15 Emulating child's play 16 Recognising creativity as a necessity - not a luxury 16 Appreciating creativity as your lifeblood 17 Getting into a Creative Frame of Mind 18 Converging and diverging 18 Storming ahead 19 Being physically passive but mentally active 20 Being physically active and mentally alert 20 Programming Yourself for Creativity with Neuro-linguistic Programming 21 Fighting through Uncreative Times 24 Being stuck 25 Getting unst...

Product details

• Authors: D Cox, David Cox
• Publisher: Wiley, John and Sons Ltd
• Languages: English
• Product format: Paperback / Softback
• Released: 07.12.2012
• EAN: 9781118381571
• ISBN: 978-1-118-38157-1
• No. of pages: 384
• Subjects: Guides > Self-help, everyday life > Lifestyle, personal development; Ratgeber, Self-help, Kreativitätstraining, Allg. Ratgeber