Manipulating Images - World War II Mobilization of Women Through Magazine Advertising

Informationen zum Autor By Tawnya J. Adkins Covert Klappentext Focusing on the interrelationships among political, economic, and social forces in the construction of prevailing cultural images and gender roles for women in society, the book examines both the process of creating and the resulting content of wartime mobilization messages found in magazine advertising aimed at American women. Zusammenfassung Focusing on the interrelationships among political! economic! and social forces in the construction of prevailing cultural images and gender roles for women in society! the book examines both the process of creating and the resulting content of wartime mobilization messages found in magazine advertising aimed at American women. Inhaltsverzeichnis Chapter 1: The Changing Relationship between Advertising and the United States Government Chapter 2:Portrayals of Women in American Mass Media Chapter 3:Government Policy, the War Advertising Council, and the Mobilization of Women Chapter 4:Constructing the War in Women's Magazine Advertising Chapter 5: Constructing Wartime Womanhood in Women's Magazine Advertising Chapter 6: Constructing Postwar America in Women's Magazine Advertising Chapter 7: Recontextualizing "Rosie"

Product details

• Authors: Tawnya J. Adkins Covert, Tawnya J. Adkins Covert, Covert Tawnya J. Adkins
• Publisher: Rowman and Littlefield
• Languages: English
• Product format: Paperback / Softback
• Released: 13.04.2012
• EAN: 9780739176740
• ISBN: 978-0-7391-7674-0
• No. of pages: 180
• Series: Lexington Studies in Political Communication; Lexington Studies in Political; Lexington Studies in Political Communication; Bloomsbury Studies in Political Communication
• Subjects: Humanities, art, music > History > General, dictionaries; Non-fiction book > History > Miscellaneous; Social sciences, law, business > Media, communication > General, dictionaries; USA, SOCIAL SCIENCE / Women's Studies, HISTORY / Military / General, SOCIAL SCIENCE / Media Studies, HISTORY / Military / United States, HISTORY / Women, Second World War, United States of America, USA, c 1938 to c 1946 (World War Two period), Gender studies: women, Modern warfare, Gender studies: women and girls, c 1939 to c 1945 (including WW2), Advertising & Society, Media studies: advertising and society, HISTORY / Wars & Conflicts / World War II / General