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Informationen zum Autor Ted Shelton Managing Director, PwC Advisory, leads a social business consulting team focusing on the consumer, retail, and high-tech industries with PwC's Management Consulting Practice. He is an active blogger and industry thought leader on how corporations can better utilize social media and mobile technologies to manage and improve their brands, providing a deep understanding of the leading technology players currently changing the landscape of customer engagement for corporate America. Klappentext Fully exploit new conditions and opportunities created by current technological changesThe combined impact of social technologies, the mobile Internet, and cloud computing are creating incredible new business opportunities. They are also destroying unprepared companies, transforming industries, and leaving behind workers who are unwilling or unable to adapt. Business Models for the Social Mobile Cloud reveals a compelling view from PwC of how the social mobile cloud and a combination of new technology changes are key players in a digital transformation in business and society that is moving more quickly and cutting more deeply than any technology transformation ever seen.* Explores a road map to success through adapting to technological changes* Written for businesses and leaders who want to understand how the coming technology changes will eventually impact their businessesFor companies to succeed, leaders must understand how to stay ahead of their competitors in adapting to the new conditions and opportunities. In Business Models for the Social Mobile Cloud, PwC's Ted Shelton describes the tectonic changes currently underway--and to come--plus why they are happening, what to expect, and what you must do about. Zusammenfassung Fully exploit new conditions and opportunities created by current technological changesThe combined impact of social technologies, the mobile Internet, and cloud computing are creating incredible new business opportunities. They are also destroying unprepared companies, transforming industries, and leaving behind workers who are unwilling or unable to adapt. Business Models for the Social Mobile Cloud reveals a compelling view from PwC of how the social mobile cloud and a combination of new technology changes are key players in a digital transformation in business and society that is moving more quickly and cutting more deeply than any technology transformation ever seen.* Explores a road map to success through adapting to technological changes* Written for businesses and leaders who want to understand how the coming technology changes will eventually impact their businessesFor companies to succeed, leaders must understand how to stay ahead of their competitors in adapting to the new conditions and opportunities. In Business Models for the Social Mobile Cloud, PwC's Ted Shelton describes the tectonic changes currently underway--and to come--plus why they are happening, what to expect, and what you must do about. Inhaltsverzeichnis Preface: There's an App for That! xi Introduction: Turning Inside Out 1 PART I THE TECHNOLOGY OF THE SOCIAL MOBILE CLOUD 5 Chapter 1 A Remote Control for the World 7 The Three Technologies 7 Lessons from the History of the Internet 9 The History Lesson: Big Picture Thinkers Survive the Game 12 Build for the Social Mobile Cloud 15 The Time Is Now 16 Social Networking Is the Fastest Growing Technology Ever 17 The Cloud: The Connective Tissue 18 Buy a Smartphone Now 20 Chapter 2 Social Means Connected: Compete with Yourself, Collaborate with Others 23 The Social Network 24 Co-Creation 28 Compete with Yourself 29 Sign Up for a Social Network Today-on Your New Smartphone 30 Your Employees and Business Partners in Social Networks...
