Communication:Principles for a Lifetime

Updated in its 5th edition, Communication: Principles for a Lifetime helps readers see the relationships among the concepts, skills, theories, and contexts of communication by anchoring the content around five fundamental communication principles. Written by experienced and highly regarded textbook authors and teachers, Communication provides readers with all the theory and skills necessary in a manner that helps them apply what they've learned throughout their lives.

List of contents

I. PRINCIPLES OF COMMUNICATION
 
1. Foundations of Human Communication.
Communication Defined.
Communication Competence
Ethics and Communication: What Are Your Sources of Ethical Influence?
Why Study Communication?
Communication Models.
Communication Characteristics.
Communication Principles for a Lifetime.
Communicating with Others: Three Situations.
Summary
Principles for a Lifetime: Enhancing Your Skills
Discussion and Review
Putting Principles into Practice
 
2. Self-Awareness and Communication.
Self-Awareness: How Well Do You Know Yourself?
Self-Concept: Who Are You?
              Technology and Communication: Exploring Self-Concept through Computer-Mediated Communication
              Ethics and Communication: Cyber Selves
Self-Esteem: What Is Your Value?
              Diversity and Communication: Self-Esteem and Ethnicity
Communication and the Enhancement of Self-Esteem.
The Perception Process.
Communication and the Enhancement of Perceptual Accuracy.
Summary
Principles for a Lifetime: Enhancing Your Skills
Discussion and Review
Putting Principles into Practice
 
3. Understanding Verbal Messages.
Why Focus on Language?
The Nature of Language.
              Diversity and Communication: Words across the Country
The Power of Words.
              Technology and Communication: Minding Your Manners, Even on the Net.
Confronting Bias in Language
Using Words to Establish Supportive Relationships.
Summary
Principles for a Lifetime: Enhancing Your Skills
Discussion and Review
Putting Principles into Practice
 
4. Understanding Nonverbal Messages.
Why Focus on Nonverbal Communication?
              Technology and Communication: Conveying Emotions Online
The Nature of Nonverbal Communication.
Codes of Nonverbal Communication.
              Ethics and Communication: Lie Detectors
              Diversity and Communication: Cultural Meanings of Silence
How to Interpret Nonverbal Cues More Accurately.
Summary
Principles for a Lifetime: Enhancing Your Skills
Discussion and Review
Putting Principles into Practice
 
5. Listening and Responding.
How We Listen.
Listening Styles
Adapting to Your Listening Style
              Diversity and Communication: East and West Listening Styles
Listening Barriers.
Improving Your Listening Skills.
              Diversity and Communication: Who Are Better Listeners, Men or Women?
Responding Skills.
Responding with Empathy.
              Ethics and Communication: Honest Listening
              Technology and Communication: Can Computers Listen Empathically?
Summary
Principles for a Lifetime: Enhancing Your Skills
Discussion and Review
Putting Principles into Practice
 
6. Adapting to Others: Bridging Culture and Gender Differences.
Ethically Adapt Your Communication to Others
Culture and Communication.
              Diversity and Communication: Diversity Almanac
              Technology and Communication: Adapting to Cultural Differences When Communicating Virtually
Gender and Communication.
Barriers to Bridging Differences and Adapting to Others.
              Ethics and Communication: Stereotyping Others
Adapting to Others Who Are Different from You.
Summary
Principles for a Lifetime: Enhancing Your Skills
Discussion and Review
Putting Principles into Practice
 
II. INTERPERSONAL COMMUNICATION.
 
7. Understanding Interpersonal Communication.
What Is Interpersonal Communication?
Initiating Relationships
              Ethics and Communication: The Harmless Crush?
              Diversity and Communication: What Attracts You?
              Technology and Communication: Gender and Online Communication
Maintaining Relationships
Summary
Principles for a Lifetime: Enhancing Your Skills
Discussion and Review
Putting Principles into Practice
 
8. Enhancing Relationships.
The Importance of Friendship
The Importance of Family
The Importance of Colleagues
Stages of Relationship Development
              Ethics and Communication: Making Breaking Up Easier to Do?
Managing Interpersonal Conflict
Summary
Principles for a Lifetime: Enhancing Your Skills
Discussion and Review
Putting Principles into Practice
 
III. COMMUNICATING IN GROUPS AND TEAMS.
 
9. Understanding Group and Team Performance.
Groups and Teams Defined.
              Ethics and Communication: Ethically Achieving a Team Goal
Understanding Types of Groups and Teams.
              Technology and Communication: Does Virtual Group Communication Improve Decision Making?
Understanding Group and Team Dynamics.
Understanding Group and Team Phases of Development.
              Diversity and Communication: The Impact of Individualism and Collectivism on Groups and Teams
Summary
Principles for a Lifetime: Enhancing Your Skills
Discussion and Review
Putting Principles into Practice
 
10. Enhancing Group and Team Performance.
What Effective Group Members Do.
When Not to Work in Groups
Structuring Group and Team Problem Solving.
              Technology and Communication: Brainstorming
              Ethics and Communication: Managing Conflict in Groups and Teams
Enhancing Team Leadership.
              Diversity and Communication: Differences in Use of Time in Groups and Teams
Enhancing Group and Team Meetings.
Summary
Principles for a Lifetime: Enhancing Your Skills
Discussion and Review
Putting Principles into Practice
 
IV. PRESENTATIONAL SPEAKING.
 
11. Developing Your Presentation.
An Overview of the Presentational Speaking Process.
Understanding Speaker Anxiety.
Managing Speaker Anxiety.
Selecting and Narrowing Your Topic.
Identifying Your Purpose.
Developing Your Central Idea.
Generating Main Ideas.
Gathering Supporting Material.
              Technology and Communication: A New Kind of Search Engine
              Ethics and Communication: The Question of Speechwriting
              Diversity and Communication: Adapting to Diverse Audiences
Summary
Principles for a Lifetime: Enhancing Your Skills
Discussion and Review
Putting Principles into Practice
 
12. Organizing and Outlining Your Presentation.
Organizing Your Main Ideas.
Organizing Your Supporting Material.
              Diversity and Communication: Acknowledging Cultural Differences in Organizing Messages
Organizing Your Presentation for the Ears of Others.
              Ethics and Communication: The Ethics of Primacy and Recency
Introducing and Concluding Your Presentation.
Outlining Your Presentation.
              Technology and Communication: Using Outlining Software
Summary
Principles for a Lifetime: Enhancing Your Skills
Discussion and Review
Putting Principles into Practice
 
13. Delivering Your Presentation.
Methods of Delivery.
Effective Verbal Delivery.
Effective Nonverbal Delivery.
              Diversity and Communication: The Academic Quarter
              Technology and Communication: Rehearsing on Videotape
Effective Presentation Aids.
              Ethics and Communication: Profanity in an Audio Presentation Aid
Some Final Tips for Rehearsing and Delivering Your Presentation.
Summary
Principles for a Lifetime: Enhancing Your Skills
Discussion and Review
Putting Principles into Practice
 
14. Speaking to Inform.
Types of Informative Presentations.
              Ethics and Communication: Confidential or Potentially Subversive Information
Strategies for Organizing Your Informative Presentation
Strategies for Making Your Informative Presentation Clear.
              Diversity and Communication: Using an Interpreter
Strategies for Making Your Informative Speech Interesting.
              Technology and Communication: Using an Electronic Thesaurus
Strategies for Making Your Presentation Memorable.
Summary
Principles for a Lifetime: Enhancing Your Skills
Discussion and Review
Putting Principles into Practice
 
15. Speaking to Persuade.
Persuasion Defined.
Motivating Your Audience: The Psychology of Persuasion.
Selecting and Narrowing Your Persuasive Topic.
Identifying Your Persuasive Purpose.
Developing Your Central Idea as a Persuasive Proposition.
Supporting Your Presentation with Credibility, Logic, and Emotion: Strategies for Persuading Your Audience.
              Diversity and Communication: “Elementary Reasoning, My Dear Watson”.
Organizing Your Persuasive Message
              Technology and Communication: The Motivated Sequence in Television Advertising
How to Adapt Ideas to People and People to Ideas.
Summary
Principles for a Lifetime: Enhancing Your Skills
Discussion and Review
Putting Principles into Practice
 
Appendix A. Interviewing.
The Nature and Types of Interviews
Interview Structure
How to Be Interviewed for a Job
How to Be Interviewed for an Information-Gathering Interview
The Responsibilities of the Interviewer
Summary
Principles for a Lifetime: Enhancing Your Skills
 
Appendix B: Communication and Technology.
Technology and Interpersonal Communication
Technology and Group Communication
Summary
Principles for a Lifetime: Enhancing Your Skills
 
Appendix C. Sample Speeches for Discussion and Evaluation.

Summary

Communication helps students see the relationships among the concepts, skills, theories, and contexts of communication by anchoring the content around five fundamental communication principles.
 
Written by experienced and highly regarded textbook authors and teachers, Communication: Principles for a Lifetime provides students with all the theory and skills necessary in the introductory course-in a manner that helps them apply what they've learned throughout their lives. Understanding that the challenge in any basic communication course is teaching students a myriad of skills, principles, and theories without overwhelming them, Beebe, Beebe, and Ivy emphasize five key principles of communication throughout their book:
·    Be aware of your communication with yourself and others.
·    Effectively use and interpret verbal messages.
·    Effectively use and interpret nonverbal messages.
·    Listen and respond thoughtfully to others.
·    Appropriately adapt messages to others.
 
Providing both comprehensive and cutting-edge content about communication organized around these five themes, Beebe, Beebe, and Ivy cover all of the topics expected in the basic course in a manner that will help both instructors and their students organize the range of material.

• Personalize Learning-MyCommunicationLab delivers proven results in helping students succeed, provides engaging experiences that personalize learning, and comes from a trusted partner with educational expertise and a deep commitment to helping students and instructors achieve their goals. With tools such as MediaShare (our video upload and commenting tool), MyOutline, and self-assessments in MyPersonalityProfile, MyCommunicationLab works with students and instructors to personalize the learning experience and make it more effective. 
• Improve Skill Development and Application-  “Developing Your Presentation Step by Step,” illustrates one student's path through speech creation and delivery. Additional activities on MyCommunicationLab.com emphasize skill-building and applications.
• Engage Students- “Ethics and Communication” and  “Diversity and Communication” boxes highlight issues students are likely to encounter in their lives, engaging them in determining how they would choose to handle ethical quandaries and cultural differences.
• ExploreExamples of contemporary communication-Technology and communication examples and discussions throughout the text examine the ways new technologies influences our communication with others. “Technology and Communication” boxes also highlight changing aspects of computer-mediated-communication.
• Emphasize Learning Outcomes-Introduced in Chapter 1 and appearing on the inside cover and in the margins throughout the book-the “Five Principles” model visually illustrates how text material relates to the five communication principles.“Principles for a Lifetime: Enhancing Your Skills” summaries highlight the connection between chapter topics and the five communication principles. Learning objectives and chapter outlines, as well as Assessing Your Knowledge andAssessing Your Skill self tests and assessment activities help students master chapter material and develop enhanced communication skills.
• Understand Theory and Research -   Students also can access Pearson's MySearchLab where they can get extensive help on the research process as well as access for databases of credible and reliable source material (for details, please see www.mysearchlab.com ).  MySearchLab also contains an AutoCite feature that assists students in the creation of a Works Cited document (using APA, MLA, or Chicago formats), as well as Pearson's SourceCheck, which encourages students to accurately document and cite their sources. 
• Support Instructors- A strong supplements package along with activities and assessments in MyCommunicationLab. ClassPrep, located within MyCommunicationLab, contains videos, lectures, classroom activities, audio clips, and more.

Product details

• Authors: Steven A. Beebe, Susan J. Beebe, Diana K. Ivy
• Publisher: Pearson Academic
• Languages: English
• Product format: Paperback / Softback
• Released: 01.01.2012
• EAN: 9780205029433
• ISBN: 978-0-205-02943-3
• No. of pages: 512
• Weight: 940 g
• Series: Pearson; Pearson
• Subjects: Humanities, art, music > Art > Theatre, ballet; Social sciences, law, business > Media, communication > Communication science