Read more
Informationen zum Autor DAVID SILVERSTEIN is founder/CEO of BMGI, an international firm specializing in innovation, performance improvement, and strategy. A highly regarded public speaker and executive coach, Silverstein has been featured in the Wall Street Journal, Worth magazine, Investor's Business Daily, ComputerWorld, Chief Learning Officer, Chief Executive, Forbes.com, and BusinessWeek . DR. PHILIP SAMUEL is Chief Innovation Officer of BMGI. A frequent public speaker and thought leader in the field of strategy and innovation, he has become a trusted advisor for executives in a variety of industries. Dr. Samuel is also coauthor of Design for Lean Six Sigma: A Holistic Approach to Design and Innovation (Wiley). NEIL DECARLO is a veteran author, editor, and publishing coach whose work has ranged from Lean Six Sigma to corporate finance to strategy-partnering with such firms as BMGI, McKinsey & Company, and many others. DeCarlo is also coauthor of the bestselling Six Sigma For Dummies (Wiley). Klappentext A compendium of tools and techniques that every innovator needsThe Innovator's Toolkit is an essential companion for every innovator, innovation team leader, operations manager, and corporate change agent who needs to drive organic growth. Written and presented in an easy-to-use reference format, the book helps users understand why, when, and how to apply each technique for maximum benefits and results. The fifty-plus tools and techniques in this book are organized around a framework for identifying innovation opportunities, generating new and unusual ideas, selecting the best ideas for further refinement, and implementing new solutions that better meet customer expectations.* This revised second edition includes significant updates to nearly two dozen techniques* Also offers several brand new techniques, including Idea Harvesting and Treatment, Seventy-six Standard Solutions, and Six Thinking HatsThis updated and revised edition of The Innovator's Toolkit simply helps innovation leaders, managers, and specialists do their jobs better than ever before--giving them more confidence, greatly reducing the chance of expensive failures, and packing more practical innovation knowhow under one cover than ever before. Zusammenfassung A compendium of tools and techniques that every innovator needs The Innovator's Toolkit is an essential companion for every innovator, innovation team leader, operations manager, and corporate change agent who needs to drive organic growth. Inhaltsverzeichnis DOWNLOADABLE EXHIBITS xiiiPREFACE xvINTRODUCTION xviiP A R T I Define the Opportunity 1TECHNIQUE 1 Jobs to be Done 3Highlight the human need you're trying to fulfillTECHNIQUE 2 Job Mapping 13Determine how customers are getting jobs doneTECHNIQUE 3 Outcome Expectations 20Give customers more of what they desireTECHNIQUE 4 Value Quotient 27Identify opportunity gaps in the marketplaceTECHNIQUE 5 Ethnography 34Observe your customers to uncover unarticulated needsTECHNIQUE 6 Scenario Planning 41Paint visions of possible changeTECHNIQUE 7 Heuristic Redefinition 49Draw a picture of your system and its parts to focus ideationTECHNIQUE 8 Nine Windows 57Looking at your opportunity through nine different lensesTECHNIQUE 9 Job Scoping 64Broaden or narrow your innovation focusTECHNIQUE 10 Stakeholder Management 68Get key influencers involved and on your sideTECHNIQUE 11 Cognitive Style 74Leverage the diversity of your exploiters and explorersTECHNIQUE 12 Project Charter 82Keep your innovation team focused and on trackTECHNIQUE 13 Innovation Financial Management 90Constantly improve your assumption-to-knowledge ratioP A R T II Discover the Ideas 99TECHNIQUE 14 Resource Optimization 101Make sure you use all available resourcesTECHNIQUE 15 Functional Analysis 108Scrutinize your system fo...
