Newsletters and Press Releases: Bullet Guides

Informationen zum Autor Brian Salter is a successful author of business books, and has worked as a journalist in the UK, Dubai and China. Klappentext Open this book and you will- Get people's attention- Write compelling copy- Make an impact in the media- Keep your customers coming backThe answers you need. Now. Zusammenfassung Open this book and you will - Get people's attention - Write compelling copy - Make an impact in the media - Keep your customers coming back Inhaltsverzeichnis : 1. Promoting your business: 2. Key messaging: 3. Structuring a press release: 4. Writing a press release: 5. Essential reading: 6. Distributing press releases: 7. Writing newsletters: 8. Formatting and technical tips: 9. Copyright: 10. Common mistakes

Product details

• Authors: Brian Salter
• Publisher: John Murray
• Languages: English
• Product format: Paperback / Softback
• Released: 31.03.2012
• EAN: 9781444163551
• ISBN: 978-1-4441-6355-1
• No. of pages: 128
• Dimensions: 116 mm x 149 mm x 10 mm
• Series: Bullet Guides; Bullet Guides
• Subject: Guides > Law, job, finance > Training, job, career