Fr. 309.00

Gillian Rice, Ozlem/ Rice Sandikca, OEzlem Sandikci, Oezlem Rice Sandikci, Gillian Rice, OEzlem Sandikci

Handbook of Islamic Marketing

English · Hardback

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Description

Zusammenfassung The Handbook of Islamic Marketing provides state-of-the-art scholarship on the intersection of Islam, consumption and marketing and lays out an agenda for future research.

Product details

Authors	Gillian Rice, Ozlem/ Rice Sandikca, OEzlem Sandikci, Oezlem Rice Sandikci
Assisted by	Gillian Rice (Editor), OEzlem Sandikci (Editor)
Publisher	Elgar, Edward

Languages	English
Product format	Hardback
Released	31.10.2011

EAN	9781849800136
ISBN	978-1-84980-013-6
No. of pages	544
Series	Research Handbooks in Business and Management Series
Subject	Social sciences, law, business > Business > Advertising, marketing

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