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Erika Wittekind

The Big Push - How Popular Culture Is Always Selling

English · Paperback / Softback

Description

Klappentext Buyer beware! Why do you really buy what you buy? Did you see a commercial for a cool mountain bike? Did your favorite celebrity wear a fantastic pair of shoes on the red carpet? Learn how products are advertised using all types of media. And be aware of popular culture's influence on consumers--including you!

Product details

Authors	Erika Wittekind
Publisher	Capstone Press

Languages	English
Age Recommendation	ages 10 to 13
Product format	Paperback / Softback
Released	01.01.2012

EAN	9780756545352
ISBN	978-0-7565-4535-2
No. of pages	80
Series	Exploring Media Literacy Exploring Media Literacy
Subject	Social sciences, law, business > Business > Advertising, marketing

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