Intellectual Property Strategies for the 21st Century Corporation - A Shift in Strategic and Financial Management

Informationen zum Autor Lanning G. Bryer is a Partner in the New York office of Ladas & Parry LLP and is Director of the firm's Mergers, Acquisitions, and Licensing Group. He is coauthor of Intellectual Property Assets in Mergers and Acquisitions, published by Wiley.Scott J. Lebson is a Partner in the Mergers, Acquisitions, and Licensing Group of Ladas & Parry LLP, focusing primarily on counseling clients with respect to the acquisition, sale, licensing, and securitization of intellectual property rights and related technology.Matthew D. Asbell is an Associate in the New York office of Ladas & Parry LLP, primarily practicing in the area of domestic and international trademark law. Klappentext A practical approach to the modern management of intellectual propertyThe world has changed significantly in the past decade, resulting in new behavior and practices related to the ownership and management of intellectual property.Intellectual Property Strategies for the 21st-Century Corporation helps executives, attorneys, accountants, managers, owners, and others understand the legal, technological, economic, and cultural changes that have affected IP ownership and management. It provides case studies, practical examples, and advice from seasoned professionals who have adopted new and streamlined methods and practices whether as in-house or outside counsel or service providers.Take a look inside for:* A practical yet global approach to corporate IP management* An exploration of the numerous new challenges that have changed the ways in which intellectual property is obtained and managed* The latest trends in valuation, exploitation, and protection of intellectual property* Extensive coverage of the legal, financial, accounting, and general business aspects of intellectual property* The combined expertise of lawyers, accountants, economists, and other business professionalsTimely and relevant in view of the global economic recession amidst rampant technological development, this book offers new solutions, practices, policies, and strategies as a result of changes in economies and markets, laws, globalization, environment, and public perception. Zusammenfassung A practical approach to the modern management of intellectual propertyThe world has changed significantly in the past decade, resulting in new behavior and practice related to the ownership and management of intellectual property. This book helps executives, attorneys, accountants, managers, owners, and others understand the legal, technological, economic, and cultural changes that have affected IP ownership and management. It provides case studies, practical examples and advice from seasoned and enduring professionals who have adopted new and streamlined methods and practices whether as in-house or outside counsel, or service providers.* Provides a practical yet global approach to corporate IP management* Serves as a resource for in-house and outside counsel, executives, managers, accountants, consultants and others at mid-size and large corporations* Helps professionals navigate the numerous new challenges that have changed the ways in which intellectual property is obtained and managed* Details the latest trends in valuation, exploitation, and protection of intellectual property* Extensive coverage of the legal, financial, accounting and general business aspects of intellectual property* The combined expertise of lawyers, accountants, economists and other business professionalsTimely and relevant in view of the global economic recession amidst rampant technological development, this book offers new solutions, practices, policies and strategies as a result of changes in economies and markets, laws, globalization, environment, and public perception. Inhaltsverzeichnis Preface.Acknowledgments.CHAPTER 1 Corporate Strategies, Structures, and Ownership of Intellectual Property Rights.The Importance of Intellectual...

Product details

• Authors: Matthew D. Asbell, Lanning Bryer, Lanning G Bryer, Lanning G. Bryer, Lanning G. Lebson Bryer, BRYER LANNING G LEBSON SCOTT J, Scott J Lebson, Scott J. Lebson
• Publisher: Wiley, John and Sons Ltd
• Languages: English
• Product format: Hardback
• Released: 13.04.2011
• EAN: 9780470601754
• ISBN: 978-0-470-60175-4
• No. of pages: 336
• Subject: Social sciences, law, business > Law > Mercantile and commercial law