Description
86
Comment et pourquoi le marketing est un facteur clé dans la stratégie des entreprises.
Product details
| Authors | Theodore Levitt, Theodore (1925-2006) Levitt, LEVITT T, Theodore Levitt |
| Publisher | Economica |
| Languages | French |
| Product format | Paperback / Softback |
| Released | 31.01.1990 |
| EAN | 9782717808438 |
| ISBN | 978-2-7178-0843-8 |
| No. of pages | 198 |
| Weight | 150 g |
| Series |
Gestion Gestion. Politique générale, finance et marketing Gestion, Politique générale, finance et marketing |
| Subject |
Social sciences, law, business
> Business
> Business administration
|
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