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French · Paperback / Softback

Description

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S'adresse à tous les dirigeants et responsables marketing soucieux de proposer des formules innovantes pour accroître et fidéliser leur clientèle.

Product details

Authors André Delbecq, Bernard Siouffi, Delbecq, André Delbecq
Publisher Organisation
 
Languages French
Product format Paperback / Softback
Released 30.11.1996
 
EAN 9782708119574
ISBN 978-2-7081-1957-4
Weight 805 g
Series A BLANC
ED ORGANISATION
Pratique du marketing direct
Subject Social sciences, law, business > Business > Advertising, marketing

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