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Hug Your Customers - The Proven Way to Personalize Sales and Achieve Astounding Results

English · Paperback

Description

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Informationen zum Autor Jack Mitchell is the CEO of Mitchells/Richards/Marshs/Wilkes Bashford, four of the most successful clothing stores in the business. He and his wife, Linda, live in Wilton, Connecticut, where they raised four sons. Klappentext The book is a deceptively simple but winning approach to customer service - that a relationship is at the heart of every transaction. Jack Mitchells' business philosophy is based on "hugs" - personal touches such as knowing every customer's name and clothing preferences or handing out free coffee and newspapers on the commuter train platform. Complete with anecdotes that exemplify outstanding customer service, "Hug Your Customers", shows how any business can adapt this hugging philosophy to attract great staff, lower marketing costs, and maintain higher gross margins and long term revenues. At a time when customer service has become the difference between success and failure, "Hug Your Customers" shows how Jack's one-of-a-kind philosophy brings winning results.

Product details

Authors Jack Mitchell
Publisher Hyperion
 
Languages English
Age Recommendation ages 13 to 99
Product format Paperback
Released 04.04.2015
 
EAN 9781401397746
ISBN 978-1-4013-9774-6
Dimensions 140 mm x 210 mm x 22 mm
Subjects Social sciences, law, business > Business

Englische Bücher / Wirtschaft, Business

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