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Paco Underhill

Why We Buy

English · Paperback / Softback

Description

An expert on shopping behavior and motivation offers an analysis of consumers' tastes and habits, discussing why point-of-sale purchases are still the most significant, and why Internet shopping will not replace the mall.

Product details

Authors	Paco Underhill
Publisher	Touchstone USA

Languages	English
Product format	Paperback / Softback
Released	15.06.2000

EAN	9780684849140
ISBN	978-0-684-84914-0
Dimensions	140 mm x 215 mm x 17 mm
Subject	Social sciences, law, business > Business

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