Cases to Accompany Contemporary Strategy Analysis - 4th Edition

The cases in this book have been written specially to accompany the leading strategy text, Contemporary Strategy Analysis (Blackwell 5e). The cases ae designed to illuminate and utilize the key strategic management concepts and frameworks. The cases deal with prominent companies facing the challenge of competitive international markets.

Product details

• Authors: Robert Grant
• Publisher: Blackwell Scientific Publishers Ltd
• Languages: English
• Product format: Paperback / Softback
• Released: 31.12.2004
• EAN: 9781405124089
• ISBN: 978-1-4051-2408-9
• Dimensions: 190 mm x 250 mm x 20 mm
• Subject: Education and learning > Teaching preparation > Vocational needs