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Informationen zum Autor NEVILLE BAIN Klappentext This book provides a guide to successful management. Managers need to set the right objectives for the company and clear objectives for themselves. A general manager must develop new strategies that are relevant to the environment and are based on the core competences of the corporation. These strategies will need to yield a long term competitive advantage so that they significantly increase the value of the company over time. This book, by the Chief Executive of a major multinational company, provides many insights and thoughtful consideration of important aspects of successful management. Zusammenfassung This book provides a guide to successful management. Managers need to set the right objectives for the company and clear objectives for themselves. This book! by the Chief Executive of a major multinational company! provides many insights and thoughtful consideration of important aspects of successful management. Inhaltsverzeichnis Starting Point - Management or Leadership? - Management Development - Managing Yourself -The Environment - Strategy - Adding Value - Communication - Taking Charge - The Numbers - A Sense of Balance
List of contents
Starting Point - Management or Leadership? - Management Development - Managing Yourself -The Environment - Strategy - Adding Value - Communication - Taking Charge - The Numbers - A Sense of Balance
