Fr. 153.60

Strategic Management - Corporate Strategy and Business Policy

English · Paperback / Softback

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Klappentext This major text for undergraduate and MBA courses in Corporate Strategy and Business Policy brings a new sophisticated strategic framework to the material it covers. It incorporates a critical review of recent techniques of external and internal appraisal, strategic option generation and of selection and evaluation as well as covering a wide range of current issues. Zusammenfassung This major text for undergraduate and MBA courses in Corporate Strategy and Business Policy brings a new sophisticated strategic framework to the material it covers. Inhaltsverzeichnis Introduction.- Ojectives Strategy Formulation.- External Appraisal.- Internal Appraisal.- Strategic Options.- Financial Strategies.- Strategic Selection.- Making the Strategy.- Operational Managing Change.- Strategy and Structure.- Social and Psychological Influences.- Power Models of Strategic Decision Making Not for Profit Organisations.

Product details

Authors David C Asch, David C. Asch, Clif Bowman, Cliff Bowman, Cliff Asch Bowman
Publisher Red Globe Press
 
Languages English
Product format Paperback / Softback
Released 01.06.1987
 
EAN 9780333387658
ISBN 978-0-333-38765-8
No. of pages 424
Series Bloomsbury 3PL
Subject Social sciences, law, business > Business > Management

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