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Le Médicament, éthique et réalité industrielle. Vol. 1-1. Marketing pharmaceutique - Le Médicament, éthique et réalité industrielle

French · Paperback / Softback

Description

112

L'approche marketing n'est pas la création de produits mais la satisfaction des besoins du médecin et du malade.

Product details

Authors Chatain, René (1920-1997) Chatain, René Chatain
Publisher Lavoisier-Tec & Doc
 
Languages French
Product format Paperback / Softback
Released 10.05.2006
 
EAN 9782852063075
ISBN 978-2-85206-307-5
No. of pages 617
Weight 755 g
Subject Natural sciences, medicine, IT, technology > Medicine

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