Advertising, marketing
Why Do Investors Act Irrationally? Behavioral Biases of Herding, Overconfidence, and Overreaction
English
29.07.2025
Paperback / Softback
Fr. 75.60
Audio and Visual Analytics in Marketing and Artificial Empathy
English
30.04.2022
Paperback / Softback
Fr. 93.60
Do consumers differentiate between private labels from different retailers?
English
26.12.2022
Paperback / Softback
Fr. 78.00
Design and advertising in the hotel and restaurant business
English
27.12.2022
Paperback / Softback
Fr. 73.00
DIGITAL MARKETING AS A TOOL FOR SELF-SERVICE STORES
English
28.12.2022
Paperback / Softback
Fr. 57.50