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Informationen zum Autor Bob Brotherton Klappentext With contributions from leading figures in the field The International Hospitality Industry looks at both specific sectors of the industry, such as restaurants, cruises, hotels and contract foodservice. The book moves on to highlight the key issues that will be encountered within every sector of the industry - operations, IT, marketing and HR among others - thereby providing the reader with an all-encompassing and comparative overview of the field. Zusammenfassung Looks at both specific sectors of the Hospitality industry, such as restaurants, cruises, hotels and contract foodservice. This book highlights the key issues that are encountered within every sector of the industry - operations, IT, marketing and HR among others - thereby providing the reader with an overview of the field. Inhaltsverzeichnis Part one: Structure and characteristics - An overview (Bob Brotherton); Hotels (David Littlejohn); Restaurants (Stephen Ball and Linda Roberts), Contract foodservice (Michael Haywood); Cruise ships (Erwin Losekoort and Alastair Morrison); Part two: Issues - An overview (Bob Brotherton); Managing Diversity (Roy Wood); The impact of information technology (Peter O'Connor and Gabriele Piccoili); Operational dilemmas (Mike Riley); Strategic choices (Frank Go and Adee Athiyaman); Marketing options (Alex Gibson); Developing international managers (Judy Gannon); Finance (Paul Beals and Francis Kwansa); Conclusions: Themes and prospects.
