Digitalization as a Strategic Tool for Entrepreneurship Survival and Crisis Management - Lessons from Ukrainian MSEs

The ongoing socio-economic situation in Ukraine is being scrutinized in real-time, providing a distinctive opportunity in this volume to analyze its impact on entrepreneurs' behavior during their efforts to stabilize businesses and the predominant challenges that most MSEs confront.

About the author

Daria Holovko is a Data Management and IT Process Integration Consultant at KPGM, Milan, Italy, and an expert in Microsoft Dynamics 365 (ERP software suite).
Lamberto Zollo is Associate Professor at the Department of Economics, Management and Quantitative Methods of the University of Milan, Italy, where he teaches Digital Marketing and Innovation.

Summary

The ongoing socio-economic situation in Ukraine is being scrutinized in real-time, providing a distinctive opportunity in this volume to analyze its impact on entrepreneurs’ behavior during their efforts to stabilize businesses and the predominant challenges that most MSEs confront.

Product details

• Authors: Daria Holovko, Daria (KPMG Holovko, Lamberto Zollo, Lamberto (University of Milan Zollo
• Publisher: Emerald Publishing Limited
• Languages: English
• Product format: Hardback
• Released: 01.05.2024
• EAN: 9781837976829
• ISBN: 978-1-83797-682-9
• No. of pages: 112
• Dimensions: 159 mm x 237 mm x 13 mm
• Weight: 286 g
• Series: Entrepreneurial Behaviour
• Subject: Social sciences, law, business > Business > Management