Fr. 90.00

MGR, . MGR, Scott C. Stevenson, Scott C. Stevenson, Stevenson Scott C.

92 Strategies for Marketing Planned Gifts

English · Paperback / Softback

Shipping usually within 1 to 3 weeks (not available at short notice)

Description

Informationen zum Autor Scott C. Stevenson is the editor of 92 Strategies for Marketing Planned Gifts, published by Wiley. Klappentext Originally published by Stevenson, Inc., this practical resource assists nonprofit leaders and professionals in discovering new and better ways of identifying, cultivating, and successfully soliciting more planned gifts. In addition to actionable tips and techniques, this resource provides examples from other charities and nonprofit organizations as well as useful forms and brochures. Important topics covered include: Strategies for promoting bequests Incorporating planned giving into capital campaigns Developing planned giving marketing plans Acquiring testimonials Identifying planned gift expectancies Planning guidebooks Attracting planned gifts Life insurance gifts Residual bequests Preserving planned gift expectancies Prospect management Referral forms Donor/prospect communication Employee giving Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues. Zusammenfassung Originally published by Stevenson! Inc. ! this practical resource assists nonprofit leaders and professionals in discovering new and better ways of identifying! cultivating! and successfully soliciting more planned gifts. Inhaltsverzeichnis Front Matter (Pages: 1-3) 92 Strategies for Marketing Planned Gifts (Pages: 4-47)

Product details

Authors	MGR, . MGR, Scott C. Stevenson
Assisted by	Scott C. Stevenson (Editor), Stevenson Scott C. (Editor)
Publisher	Wiley, John and Sons Ltd

Languages	English
Product format	Paperback / Softback
Released	09.07.2013

EAN	9781118690451
ISBN	978-1-118-69045-1
No. of pages	50
Series	Major Gifts Report Major Gifts Report
Subjects	Social sciences, law, business > Business > Management BUSINESS & ECONOMICS / Marketing / General, BUSINESS & ECONOMICS / Sales & Selling / General, Sales & marketing, Non-profitmaking organizations, Sales and marketing

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