Political Communications Why Labour Won the General Election of 1997

The dialogue conducted via the press, television, advertising and the opinion polls beween politicians and the people in the 1997 campaign and its run-up is analyzed here. Special attention is paid to the innovations and changes that marked the 1997 campaign.

Info autore

John Bartle, Ivor Crewe, Brian Gosschalk

Riassunto

The dialogue conducted via the press, television, advertising and the opinion polls beween politicians and the people in the 1997 campaign and its run-up is analyzed in this work.

Dettagli sul prodotto

• Con la collaborazione di: Gosschalk Brian (Editore), Crewe Ivor (Editore), Brian Gosschalk (Editore), Bartle John (Editore), Ivor Crewe (Editore), John Bartle (Editore)
• Editore: Taylor and Francis
• Contenuto: Libro
• Forma del prodotto: Tascabile
• Data pubblicazione: 30.03.2000
• Categoria: Scienze sociali, diritto, economia > Scienze politiche > Scienze politiche e cittadinanza attiva
• EAN: 9780714644820
• ISBN: 978-0-7146-4482-0
• Numero di pagine: 280
• Dimensioni (della confezione): 15.2 x 22.9 cm
• Peso (della confezione): 520 g
• Categorie: POLITICAL SCIENCE / General, Politics & government, Politics and government, media influence elections, party image management, media effects on voter behaviour, British electoral strategy, campaign advertising analysis, broadcast journalism regulation, political polling methods