Current Issues in Asian Tourism: Volume II

This volume draws together a collection of papers from Current Issues in Asian Tourism (CIAT). It focuses on on marketing, consumption and demand for Asian tourism, sustainable Asian tourism destinations and Asian tourism research methods.

Info autore

C. Michael Hall is Professor of Marketing in the Department of Management, Marketing and Entrepreneurship at the University of Canterbury, New Zealand; Docent in Geography, University of Oulu, Finland; and a visiting professor at Linnaeus University, Kalmar, and Lund University, Helsingborg, Sweden. He has written widely on tourism, regional development, sustainability and gastronomy. He is co-Editor, with Chris Cooper, of the journal Current Issues in Tourism.
Chris Cooper is Professor of Tourism at Leeds Beckett University, UK. He has published and edited widely in tourism. He works with international tourism agencies, including the UNWTO and was awarded the United Nations WTO Ulysses prize for contributions to tourism policy and education in 2009. He is co-Editor, with C. Michael Hall, of the journal Current Issues in Tourism.

Riassunto

This volume draws together a collection of papers from Current Issues in Asian Tourism (CIAT). It focuses on on marketing, consumption and demand for Asian tourism, sustainable Asian tourism destinations and Asian tourism research methods.

Dettagli sul prodotto

• Con la collaborazione di: C. Michael Hall (Editore), Chris Cooper (Editore), Cooper Chris (Editore)
• Autori: C. Michael (University of Canterbury Hall, C. Michael (Massey University Hall, C. Michael Cooper Hall
• Editore: Taylor & Francis Ltd.
• Contenuto: Libro
• Forma del prodotto: Tascabile
• Data pubblicazione: 25.09.2023
• Categoria: Scienze sociali, diritto, economia > Economia > Pubblicità, marketing
• EAN: 9780367679644
• ISBN: 978-0-367-67964-4
• Numero di pagine: 260
• Categorie: BUSINESS & ECONOMICS / Development / Sustainable Development, Asia, BUSINESS & ECONOMICS / International / Marketing, qualitative research methods, Tourism industry, Hospitality, sports, leisure and tourism industries, Sustainable tourism development, heritage site management, tourism marketing strategies, Asian tourism research methodologies, tourism energy efficiency, climate change adaptation tourism