Microeconomics for Mbas The Economic Way of Thinking for Managers

A sophisticated yet non-technical introduction to microeconomics for MBA students, now in its third edition.

Info autore

Richard B. McKenzie is the Walter B. Gerken Professor of Enterprise and Society Emeritus in the Paul Merage School of Business at the University of California, Irvine.Dwight R. Lee is a Professor Emeritus at the University of Georgia and Scholar in Residence in the William J. O'Neil Center for Global Markets and Freedom at Southern Methodist University.

Riassunto

McKenzie and Lee continue to present microeconomics in a sophisticated, yet nontechnical and easy to understand way, with a heavy emphasis on real-world business issues that will hold student interest because of the relevancy of the material to business students' career goals.

Dettagli sul prodotto

• Autori: Richard B. McKenzie, Dwight R. Lee, Mckenzie Dwight R. Lee Richard B. Mckenzie, Richard B. Lee Mckenzie, Richard B. (University of California McKenzie, McKenzie Richard B., Lee Dwight R.
• Editore: Cambridge University Press ELT
• Contenuto: Libro
• Forma del prodotto: Tascabile
• Data pubblicazione: 31.03.2020
• Categoria: Scienze sociali, diritto, economia > Economia > Management
• EAN: 9781108747660
• ISBN: 978-1-108-74766-0
• Numero di pagine: 762
• Categorie: Business and Management; BUSINESS & ECONOMICS / Economics / Microeconomics; Business & management; Microeconomics