European Casebook Business Alliances

Provides comprehensive, up-to-date material at a time of considerable development of EU level business alliances. The cases in this book are drawn from a variety of sectors and levels of business, where alliances are directed at achieving corporate political ends, such as the regulation and promotion of industrial policy. These case studies challenge some of the orthodoxies that have begun to emerge on the subject. The casebook is complementary to the "European Casebook on Cooperative Strategies" by Johan Roos.

Riassunto

Provides comprehensive, up-to-date material at a time of considerable development of EU level business alliances. The cases in this book are drawn from a variety of sectors and levels of business, where alliances are directed at achieving corporate political ends, such as the regulation and promotion of industrial policy. These case studies challenge some of the orthodoxies that have begun to emerge on the subject. The casebook is complementary to the "European Casebook on Cooperative Strategies" by Johan Roos.

Dettagli sul prodotto

• Autori: Greenwood
• Editore: Pearson Academic
• Contenuto: Libro
• Forma del prodotto: Tascabile
• Data pubblicazione: 01.01.1995
• Categoria: Scienze sociali, diritto, economia > Economia > Economia internazionale
• EAN: 9780133380392
• ISBN: 978-0-13-338039-2
• Numero di pagine: 336
• Peso (della confezione): 940 g
• Serie: Prentice Hall; Prentice Hall