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1 Introduction 17
1.1 Subject of This Book 17
1.2 Aim of This Book 19
1.3 Target Groups of This Book 19
1.4 Structure of the Book 20
2 SAP for Retail -- An Overview 25
2.1 Anything Is Possible -- The Success Story of Harrods Ltd 26
2.2 SAP for Retail -- Greater Than the Sum of Its Parts 28
2.3 System Architecture -- SAP ERP and SAP for Retail 33
3 Master Data, Forecasts, Analyses, and Connecting Applications 41
3.1 Master Data Solution -- SAP Retail 41
3.2 Possibilities of Master Data Administration 57
3.3 The Architecture of the Master Data Solution --
SAP NetWeaver MDM and SAP Retail 62
3.4 Software in Action 66
3.5 The Forecasting Solution 68
3.6 The Analysis Solution -- SAP NetWeaver Business Intelligence 72
3.7 The Architecture of SAP NetWeaver BI 74
3.8 SAP NetWeaver Process Integration 84
4 Planning 93
4.1 What Is Planned and How 93
4.2 The Solution -- SAP Merchandise and Assortment Planning 104
4.3 SAP MAP Architecture 119
4.4 Software in Action -- SAP MAP 121
4.5 The Solution -- SAP Demand Management 122
4.6 SAP Demand Management Architecture 129
4.7 Software in Action -- SAP Demand Management 131
5 Purchasing 133
5.1 The Solution -- SAP Retail 133
5.2 The Architecture of Purchasing 156
5.3 Software in Action 162
5.4 The Solution for Global Trade --
SAP Global Trade Services 163
5.5 The Architecture -- SAP GTS 168
5.6 Software in Action 170
6 Order Processing -- Supply Chain Management 171
6.1 Today's Logistics Requirements 171
6.2 The Solution -- SAP Retail 173
6.3 Supply Chain Management in SAP Retail -- The Architecture 198
6.4 Software in Action 200
6.5 The Solution -- SAP Extended Warehouse
Management 201
6.6 The Architecture -- SAP EWM 211
6.7 Software in Action 213
6.8 Other SAP Supply Chain Management
Applications for the Retail Sector 214
6.9 The Solution -- SAP Forecasting and Replenishment 219
6.10 The Architecture -- SAP Forecasting and
Replenishment 225
6.11 Software in Action 229
7 Multichannel Retailing and Customer Service 231
7.1 Today's Customer Service Requirements 231
7.2 The Sales Channel of Retail Stores 234
7.3 Interface to the Consumer -- SAP POS and SAP Enterprise POS 235
7.4 The Architecture -- SAP POS 245
7.5 Software in Action -- SAP POS 249
7.6 The Architecture -- SAP Enterprise POS 250
7.7 Software in Action -- SAP Enterprise POS 258
7.8 The Solution -- SAP Retail Store 259
7.9 The Architecture -- SAP Retail Store 265
7.10 Software in Action -- SAP Retail Store 267
7.11 The Solution -- SAP Workforce Management 270
7.12 The Architecture -- SAP Workforce Management 274
7.13 Software in Action -- SAP Workforce Management 278
7.14 The Solution -- Multichannel Retailing with SAP Customer Relationship Management 279
7.15 Software in Action -- SAP CRM Web Shop 293
8 Enterprise SOA in SAP for Retail 295
8.1 The Concept of Service-Oriented Architecture 295
8.2 Business Process Platform 304
8.3 Where Do Enterprise Services Come From 306
8.4 Examples of Beneficial Uses of Enterprise SOA 309
9 Summary 315
A Glossary 323
B The Author 333 This must-have guide presents the 20 individual products in SAP for Retail, illustrating what each do for retailers, and how they fit together. This is the first complete and comprehensive review of SAP for Retail that explains how business processes and general business concepts fit into its solution. The book is written in an easy-to-follow style, with applied real-world examples and graphics throughout. Topics covered include planning, merchandising and buying, supply chain and fulfilment, and store and multi-channel retailing.
Info autore
Heike Rawe works as a Senior Information Developer for SAP. She has a technological and journalistic background. Having studied Information Sciences, Psychology, and New German Literature, she worked for several media companies and since 1998 for SAP. There she has taken on several roles before her current position, ranging from technical documentation to product management. For example, she was responsible for the concept, realisation, and management of the SAP NetWeaver Developer's Guide.
