Globalization of Chinese Companies Strategies for Conquering International Markets

Klappentext China business experts analyze the next wave of Chinese corporate giants as they emerge into the global marketplace The rise of China and its major corporations will be a key economic development in this century. Zusammenfassung China business experts analyze the next wave of Chinese corporate giants as they emerge into the global marketplace The rise of China and its major corporations will be a key economic development in this century.

Dettagli sul prodotto

• Autori: Katherine Xin, Arthur Yeung, Waldemar Pfoertsch, Katherine/ Yeung Xin, Katherine Yeung Xin, Liu Shengjun, Shengjun Liu
• Editore: Wiley, John and Sons Ltd
• Lingue: Inglese
• Contenuto: Libro
• Forma del prodotto: Copertina rigida
• Data pubblicazione: 25.02.2011
• Categoria: Scienze sociali, diritto, economia > Economia > Economia internazionale
• EAN: 9780470828786
• ISBN: 978-0-470-82878-6
• Numero di pagine: 216