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Informationen zum Autor Gail Dexter Lord is co-founder and director of LORD Cultural Resources Planning and Management. Kate Markert is associate director of the Walters Art Museum. She holds an M.A.S. of Management from Johns Hopkins University and an M.A. of Art History from the University of Maryland! College Park. Klappentext While some view strategic planning with trepidation! it is one of a museum's strongest tools for improving quality! motivating staff and Board members! adapting to environmental changes! and preparing the groundwork for future initiatives. This work offers methods for successful strategic planning in museums. Zusammenfassung While some view strategic planning with trepidation! it is one of a museum's strongest tools for improving quality! motivating staff and Board members! adapting to environmental changes! and preparing the groundwork for future initiatives. This work offers methods for successful strategic planning in museums. Inhaltsverzeichnis Chapter 1 WHY Conduct a Strategic Plan? Chapter 2 WHO: The Structure of Strategic Planning Chapter 3 HOW: The Methods of Strategic Planning Chapter 4 From Problems to Strategies Chapter 5 The Strategic Planning Retreat Chapter 6 Writing the Plan Chapter 7 Implementing the Plan Chapter 8 Evaluating the Plan Chapter 9 Conclusion: What Can Go Wrong and How to Fix It
