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Informationen zum Autor Robert J. Benson is a principal with The Beta Group, a consulting firm with clients in the United States and throughout the world. He is affiliate professor of computer science at Washington University and part-time professor of information management at Tilburg University in the Netherlands. He is coauthor of Information Economics: Linking Information Technology and Business Performance and Information Strategy and Economics.Thomas L. Bugnitz is President of The Beta Group. He is a frequent speaker on technology management and an adjunct professor at Washington University.William B. Walton is a principal with The Beta Group. Prior to joining The Beta Group, he spent seventeen years with Gartner Group, where he developed IT measurement services and associated analytical methods. Klappentext From Business Strategy to IT Action gives companies of all sizes the tools to effectively link IT to business strategy and produce effective, actionable strategies for bottom-line results. The authors present CEOs, CFOs, CIOs, and IT managers with a powerful and accessible resource packed with such useful material as:* The Strategy-to-Bottom-Line Value Chain, which integrates the management practices relating to planning, prioritization, alignment, and assessing a company's entire IT budget* Methods for using IT Impact Management to establish IT culture and performance models for the business/IT connection* The IT Improvement Zone, which quickly identifies where a company can focus its energies for maximum results* And much more Zusammenfassung From Business Strategy to IT Action gives companies of all sizes the tools to effectively link IT to business strategy and produce effective, actionable strategies for bottom-line results. The authors present CEOs, CFOs, CIOs, and IT managers with a powerful and accessible resource packed with such useful material as:* The Strategy-to-Bottom-Line Value Chain, which integrates the management practices relating to planning, prioritization, alignment, and assessing a company's entire IT budget* Methods for using IT Impact Management to establish IT culture and performance models for the business/IT connection* The IT Improvement Zone, which quickly identifies where a company can focus its energies for maximum results* And much more Inhaltsverzeichnis Preface xxi Acknowledgments xxiii Chapter 1 Define the Goals 1 Today's Reality 2 The Entire IT Spend: Reducing Cost and Improving Bottom-Line Impact 4 The Strategy-to-Bottom-Line Value Chain 5 Disconnects 6 Critical Success Factors 7 Completing the Picture: The New Information Economics Practices 8 Summary of the Book 13 Define the Goals: Management Agenda 14 Chapter 2 Ask the Right Questions 17 The Right Questions Focus on Affordability and Impact 18 Affordability Questions: The Starting Point for the Right Actions 20 Impact Questions: The Roadmap for the Right Actions 22 Examples: Answering the Questions 24 The Contexts for Management Questions Are Planning and Budgeting Processes 26 Why Ask Affordability and Impact Questions? 26 Taking Action 28 Chapter Summary 29 Ask the Right Questions: Management Agenda 30 Chapter 3 Connect to the Bottom Line 33 Bottom-Line Impact Based on Cause and Effect 35 Cause and Effect Is Based on Management's Intentions 36 Management's Strategic Intentions 37 Principles of IT's Bottom-Line Impact 39 Summary and Additional Implications 43 Connect to the Bottom Line: Management Agenda 45 Chapter 4 Understand Costs and Resources 47 Introduction 47 Origins of Portfolio Management 49 IT Portfolio Management in Prioritization 51 Portfolios in NIE Practices 52 Four IT Portfolio Concepts 56 ...
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"The book provides a road map for C-level executives, including CIOs, on how to manage and invest in IT to deliver business value." ( COMPUTERWORLD ; 11/29/04)
