Video Marketing Create Engaging Video Campaigns to Drive Brand Growth and Sales

Create effective video marketing to stand out from a sea of content, connect with your audiences and boost brand awareness and sales.

About the author

Jon Mowat is the founder and MD of Hurricane, an award-winning video marketing agency which has worked with organizations including BMW, Axa, Costa Coffee and UN Environment. With decades of experience in the industry, he previously produced documentaries for the BBC, and now turns his expertise to create video content to meet clients' business objectives. Based in Bristol, UK, he is a regular international conference speaker and has been published in a wide range of marketing publications including Adweek, Brandwatch, CIM, Smart Insights and Social Media Today.

Product details

• Authors: Jon Mowat
• Publisher: Kogan Page
• Content: Book
• Product form: Hardback
• Publication date: 03.08.2021
• Subject: Social sciences, law, business > Business > Advertising, marketing
• EAN: 9781398601161
• ISBN: 978-1-398-60116-1
• Pages: 288
• Subjects: BUSINESS & ECONOMICS / Marketing / General, content creation, Sales & marketing management, business strategy, Sales & marketing, Video Content, Sales and marketing, BUSINESS & ECONOMICS / E-Commerce / Digital Marketing, Sales and marketing management, digital content, Digital marketing; Digital content; Content creation; Online video; Video advertising; Video content; Video campaigns, Online Video, Video campaigns, video advertising