CHF 265.00

Routledge Companion to Global Strategy

English · Hardback

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Description

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About the author

Björn Ambos isProfessor of Strategic Management and Director at the Institute of Management of the University of St. Gallen, Switzerland
Tina C. Ambos is Professor of Strategy at The Univertsity of Sussex, UK
Stephen Tallman is The E. Claiborne Robins Distinguished Professorship in Business at the University of Richmond, USA

Summary

The globalization of world markets has fundamentally affected firm strategy, making the implementation of global strategies a new imperative. To answer this, research has boomed in global strategy, increasing in quantity and quality.

This timely, unique and comprehensive book reflects the development and maturation of research in this field. Led by world-recognized scholars, this companion offers insights from a range of disciplines and helps researchers and students to map out the field of global business strategy.

An international team of expert business scholars cover the research terrain in an accessible style that renders the material suitable for students, academics and practitioners interested in international business strategy.

Product details

Authors Bjorn Ambos Ambos
Assisted by Björn Ambos (Editor), Stephen Tallman (Editor), Tina Ambos (Editor), Bjorn Ambos (Editor)
Publisher Taylor & Francis Ltd.
 
Content Book
Product form Hardback
Publication date 31.12.2017
Subject Social sciences, law, business > Business > Management
 
EAN 9781138934122
ISBN 978-1-138-93412-2
Pages 608
 
Series Routledge Companions in Business, Management and Accounting
Routledge Companions in Business, Management and Accounting
 

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