Guerilla Marketing

Informationen zum Autor Jay Conrad Levinson Klappentext The book every small-business owner should own First published in 1983, Jay Levinson's Guerrilla Marketing has become a classic in the field of business, revolutionising marketing for small businesses all over the world and creating a new way to understand market share and how to gain it. In this completely updated and expanded fourth edition of Levinson's first Guerrilla Marketing book, his take-no-prisoners approach to finding clients is on full display, as he offers hundreds of marketing ideas that really work and a new roadmap for small-business success in the global marketplace. Filled with leading-edge strategies for marketing on the Internet, putting new technologies to work, targeting prospects, cultivating repeat and referral business, and managing in the age of telecommuting and freelance employees, among others, Guerrilla Marketing will be the entrepreneur's marketing bible for the twenty-first century. The book every small-business owner should own Zusammenfassung The book every small-business owner should own

Product details

• Authors: Jay Conrad Levinson, Jay Levinson, Levinson Jay
• Publisher: Piatkus
• Content: Book
• Product form: Paperback / Softback
• Publication date: 03.05.2007
• Subject: Social sciences, law, business > Business > Advertising, marketing
• EAN: 9780749928117
• ISBN: 978-0-7499-2811-7
• Pages: 384
• Dimensions (packing): 15.7 x 23.3 x 2.8 cm
• Subjects: BUSINESS & ECONOMICS / E-Commerce / General, BUSINESS & ECONOMICS / Marketing / General, BUSINESS & ECONOMICS / Sales & Selling / Management, BUSINESS & ECONOMICS / Small Business, seth godin, Business ethics and social responsibility, Sales and marketing, Sales and marketing management, books for entrepreneurs, hype yourself, the 1-page marketing plan, cutting-edge marketing ideas, cheap marketing, Instagram power, How to style your brand, Small business guide, The Ultimate Sales Letter, all marketers are liars, Watertight marketing, marketing ideas for small businesses