Fr. 70.00

Service is Front Stage - Positioning Services for Value Advantage

Inglese · Copertina rigida

Spedizione di solito entro 6 a 7 settimane

Descrizione

Ulteriori informazioni

Informationen zum Autor JAMES TEBOUL is a professor at INSEAD, France in the field of Operations and Service Management. His main areas of research are supply chain management, quality management and management of services. Teboul has been the Director of the INSEAD International Executive Programme and a consultant to industrial & service organizations. He is a member of the editorial board of the International Journal of Service Industry Management and a leading business author and expert. Klappentext This book contains a simple but powerful definition of services based upon a separation between back-stage and front-stage activities. Services deal with front interactions, production and manufacturing with back-stage operations. Teboul uses this distinction to systematically explore the important issues of the field. Zusammenfassung This book contains a simple but powerful definition of services based upon a separation between back-stage and front-stage activities. Services deal with front interactions! production and manufacturing with back-stage operations. Teboul uses this distinction to systematically explore the important issues of the field. Inhaltsverzeichnis Toward a New Definition of Services Services: The Front-Stage Experience The Service Triangle The Service-Intensity Matrix Finding and Keeping the Fit The Three Movements of Quality Balancing Supply and Demand From Industrial to Professional Services Managing the Change Process Conclusion

Sommario










Toward a New Definition of Services Services: The Front-Stage Experience The Service Triangle The Service-Intensity Matrix Finding and Keeping the Fit The Three Movements of Quality Balancing Supply and Demand From Industrial to Professional Services Managing the Change Process Conclusion

Info autore










JAMES TEBOUL is a professor at INSEAD, France in the field of Operations and Service Management. His main areas of research are supply chain management, quality management and management of services. Teboul has been the Director of the INSEAD International Executive Programme and a consultant to industrial & service organizations. He is a member of the editorial board of the International Journal of Service Industry Management and a leading business author and expert.


Dettagli sul prodotto

Autori J Teboul, J. Teboul, James Teboul
Editore Palgrave UK
 
Lingue Inglese
Formato Copertina rigida
Pubblicazione 15.09.2006
 
EAN 9780230006607
ISBN 978-0-230-00660-7
Pagine 176
Serie INSEAD Business Press
INSEAD Business Press
Categorie Scienze sociali, diritto, economia > Economia > Management

Marketing, Management, B, Market research, Sales & marketing, Management science, Palgrave Business & Management Collection, interaction;manufacturing;production;service

Recensioni dei clienti

Per questo articolo non c'è ancora nessuna recensione. Scrivi la prima recensione e aiuta gli altri utenti a scegliere.

Scrivi una recensione

Top o flop? Scrivi la tua recensione.

Per i messaggi a CeDe.ch si prega di utilizzare il modulo di contatto.

I campi contrassegnati da * sono obbligatori.

Inviando questo modulo si accetta la nostra dichiarazione protezione dati.