Fr. 135.00

The Rise of Japanese Visual Narratives - Cultural, Institutional, and Industrial Aspects of Reproducible Contents

Anglais · Livre Relié

Expédition généralement dans un délai de 6 à 7 semaines

Description

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Characteristics of Japanese visual narratives are depicted in this book, shedding light on cultural, institutional, and industrial aspects of reproducible contents. The book consists of three parts which deal with the Japanese contents industry, the hypervariety industry revolution, and related case studies, respectively. The first part proposes points of view for organizing research on the Japanese contents industry. The authors explain characteristics of the industry from the standpoint of cultural, institutional, and industrial strata. The second part explains the system of revolution in the industry as a hypervariety industry. The Japanese contents industry implicitly predicts the next innovation system, which will be hypervarietal but not top-down or Hollywood style as in the Western economy. The third part provides case studies on phenomena such as the comics market, Akihabara: a cross-cultural town, Cool Japan, and animation.

Table des matières

Part 1 Japanese Contents Industry 1 Japanese Visual Narratives and Its Cultural Diversity (H. Deguchi).- 2 Dojin Culture and Industrial Organization (Y. Koyama).- 3 Innovation in the "Stationary State" (H.Tanaka)
Part 2 Hyper Variety Industry Revolution 4 Japanese Visual Narrative Movement in Video-Game Industry (Y. Koyama).- 5 Hyper Variety Service Market (H. Deguchi).- 6 Small but Sustainable Enterprises in Regional Economies (H.Tanaka)
Part 3 Case Studies 7 The Comic Market ( H.Okayasu).- 8 Akihabara: an Cross Cultural Town from Radio to Maid-Cafe (Y. Koyama, J. Nakamura).- 9 Cross Fertilization by Users (Y. Koyama).- 10 Cool Japan and Anime (R. Mihara).

Résumé

Characteristics of Japanese visual narratives are depicted in this book, shedding light on cultural, institutional, and industrial aspects of reproducible contents. The book consists of three parts which deal with the Japanese contents industry, the hypervariety industry revolution, and related case studies, respectively. The first part proposes points of view for organizing research on the Japanese contents industry. The authors explain characteristics of the industry from the standpoint of cultural, institutional, and industrial strata. The second part explains the system of revolution in the industry as a hypervariety industry. The Japanese contents industry implicitly predicts the next innovation system, which will be hypervarietal but not top-down or Hollywood style as in the Western economy. The third part provides case studies on phenomena such as the comics market, Akihabara: a cross-cultural town, Cool Japan, and animation.

Détails du produit

Auteurs Hiroshi Deguchi
Collaboration Hiroshi Deguchi (Editeur), KOYAMA (Editeur), Yusuke Koyama (Editeur), Hideyuk Tanaka (Editeur), Hideyuki Tanaka (Editeur)
Edition Springer, Berlin
 
Langues Anglais
Format d'édition Livre Relié
Sortie 31.03.2015
 
EAN 9784431549123
ISBN 978-4-431-54912-3
Pages 242
Illustrations VIII, 242 p. 60 illus.
Thèmes Translational Systems Sciences
Translational Systems Sciences
Catégories Sciences sociales, droit, économie > Economie > Publicité, marketing

Marketing, Management, B, Cultural Studies, Leadership, Market research, Business and Management, Business Strategy/Leadership, Anthropology, business strategy, Market Research/Competitive Intelligence, Management science

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