Read more
Zusatztext 'Dimbleby and Burton write about communication and media in ways which students will find interesting and helpful. Complex questions and issues become simplified but not simplistic. A must buy.'Robert Beveridge! Lecturer! Napier and the Open Universities and past Chief Examiner! 'A' Level Communication Studies Informationen zum Autor Richard Dimbleby is a former Principal of Bournemouth and Poole College and now works as a writer, trainer and consultant. Graeme Burton is a freelance author and part-time lecturer at the University of Teesside. He has written several books on communication and the media, most recently Media and Society: Critical Perspectives (2004) and with Richard Dimbleby, Between Ourselves: An Introduction to Interpersonal Communication (3rd Edition, 2006). Klappentext Featuring, among much more, new case studies and assignments, an updated series of key questions and expanded sections on mass media and media skills, this new edition of the best-selling text has been fully revised and updated to take into account new developments in communication and media studies, and provides an introduction to bot Zusammenfassung Featuring, among much more, new case studies and assignments, an updated series of key questions and expanded sections on mass media and media skills, this new edition of the best-selling text has been fully revised and updated to take into account new developments in communication and media studies, and provides an introduction to bot Inhaltsverzeichnis Part 1: What is Communication? 1. How do we Experience Communication? 2. Why do we Communicate? 3. What Happens when we Communicate? Part 2: Interpersonal Communication 1. Means of Contact 2. Dealing with Others 3. Perception - Of Ourselves and Others 4. Barriers to Communication 5. Interpersonal Skills Part 3: Communication in Groups 1. What is a Group? 2. Why do People Join Groups? 3. Features of Groups 4. Communicating in Groups Part 4: Communication in Organizations 1. How do Organizations Operate? 2. Applications: Case Studies and Activities Part 5: Mass Communication 1. A Mass-Communication Society 2. Interpreting the Media, Including Institutions, Audiences, Genres, Representations 3. The Media: Particular Examples - Advertising, News and Technologies Part 6: Communication and Media Skills 1. Getting Started - General Principles for Approaching Practical Work 2. Interpersonal Skills - Listening, Assertiveness, Interviews, Presentations 3. Writing Skills - Questionnaires, Radio Scripts 4. Design Skills (Print) 5. Storyboarding 6. Taking Photographs 7. Audio-Visual Production - Audio, Exhibitions, Film-Making 8. Into the Net 9. Designing a Web Site ...
