David Garrick and the Mediation of Celebrity

Uncovers new material concerning David Garrick's ownership and manipulation of the media that will interest readers of theatre history, journalism and media studies, celebrity studies, advertising and social history. It gives the first view of Garrick as media entrepreneur, and quantifies and analyses Garrick's mediation of his own celebrity.

List of contents

Introduction; 1. A view of London's mediascape, circa 1741-1776; 2. Proofs: Garrick's involvement in the mediascape; 3. Advertising and brand Garrick: infinite variety; 4. A short history of negative publicity; 5. Prompting, inside and outside the theatre; Conclusion: Garrick re-collected.

About the author

Leslie Ritchie is Associate Professor of English Literature at Queen's University, Ontario. She is the recipient of a Social Sciences and Humanities Research Council of Canada grant and has received fellowships at the Houghton Library, Harvard, and the Folger Shakespeare Library for her work on David Garrick. Ritchie's previous work includes Women Writing Music in Late Eighteenth-Century England (2008).

Summary

Uncovers new material concerning David Garrick's ownership and manipulation of the media that will interest readers of theatre history, journalism and media studies, celebrity studies, advertising and social history. It gives the first view of Garrick as media entrepreneur, and quantifies and analyses Garrick's mediation of his own celebrity.

Product details

• Authors: Leslie Ritchie, Leslie (Queen's University Ritchie, Leslie (Queen''s University Ritchie, Ritchie Leslie
• Publisher: Cambridge University Press ELT
• Languages: English
• Product format: Paperback / Softback
• Released: 31.03.2021
• EAN: 9781108469197
• ISBN: 978-1-108-46919-7
• No. of pages: 314
• Subjects: Fiction > Poetry, drama; Humanities, art, music > Art > Theatre, ballet; Social sciences, law, business > Business > Individual industrial sectors, branches; Society & culture: general, DRAMA / European / English, Irish, Scottish, Welsh, Press & journalism, Theatre Studies, 18th century, c 1700 to c 1799, United Kingdom, Great Britain, Theatre: individual actors & directors, Society and culture: general, News media and journalism, Literary studies: plays & playwrights, Individual actors and performers, C 1700 To C 1800, Literary studies: plays and playwrights