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Managing SMES International Business Strategies - The Case of East Tennessee

English · Paperback / Softback

Description

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Today there is an increasing awareness of the relevance of the place that SMEs occupy in the overall business landscape and according to their importance not only for regional economies, but to national economies as well. SMEs more often are becoming the focus of academic research and are generally viewed as one of the cornerstones of entrepreneurial development and job creation. Managing SMEs International Business Strategies wants to aid SMEs in their efforts going across borders.Providing theoretical management expertise and practical insights - from experiences made in East Tennessee - may help SMEs to understand some of the opportunities and obstacles that those willing to enter the global market place will face.

Product details

Authors Reinhold Roth
Assisted by Helga Meyer (Editor), Rebecca Porterfield (Editor), Reinhold Roth (Editor), Jon L. Smith (Editor)
Publisher Kellner
 
Languages English
Product format Paperback / Softback
Released 30.06.2017
 
EAN 9783956511431
ISBN 978-3-95651-143-1
No. of pages 196
Dimensions 150 mm x 210 mm x 11 mm
Weight 258 g
Series IBSA Studies in Management and Innovation
IBSA Studies in Management and Innovation
Subject Social sciences, law, business > Business > Management

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