Women's Periodicals in the United States - Consumer Magazines

Consumer magazines aimed at women are as diverse as the market they serve. Some are targeted to particular age groups, while others are marketed to different socioeconomic groups. These magazines are a reflection of the needs and interests of women and the place of women in American society. Changes in these magazines mirror the changing interests of women, the increased purchasing power of women, and the willingness of advertisers and publishers to reach a female audience.

This reference book is a guide to women's consumer magazines published in the United States. Included are profiles of 75 magazines read chiefly by women. Each profile discusses the publication history and social context of the magazine and includes bibliographical references and a summary of publication statistics. Some of the magazines included started in the 19th century and are no longer published. Others have been available for more than a century, while some originated in the last decade. An introductory chapter discusses the history of U.S. consumer women's magazines, and a chronology charts their growth from 1784 to the present.

Inhaltsverzeichnis

Introduction
Women's Periodicals in the United States
Appendix: Chronology
Bibliography
Index

Über den Autor / die Autorin

KATHLEEN L. ENDRES is Associate Professor of Communication at the University of Akron and the author of several articles.

Produktdetails

• Autoren: Endres Kathleen L., Therese Lueck
• Mitarbeit: Kathleen L. Endres (Herausgeber), Therese L. Lueck (Herausgeber)
• Verlag: Bloomsbury
• Sprache: Englisch
• Altersempfehlung: 7 bis 17 Jahre
• Produktform: Fester Einband
• Erschienen: 24.07.1995
• EAN: 9780313286315
• ISBN: 978-0-313-28631-5
• Seiten: 528
• Gewicht: 907 g
• Serie: Historical Guides to the World's Periodicals and Newspapers
• Themen: Geisteswissenschaften, Kunst, Musik > Geschichte; USA, Media Studies, LANGUAGE ARTS & DISCIPLINES / Journalism, SOCIAL SCIENCE / Women's Studies, SOCIAL SCIENCE / Media Studies, REFERENCE / General, BUSINESS & ECONOMICS / Industries / Media & Communications, Press & journalism, United States of America, USA, Serials, periodicals, abstracts, indexes, Gender studies: women, Gender studies: women and girls, News media and journalism, Media studies: Journalism, Popular Culture: Media, Television, and Radio