Dispozicné riesenie a merchandising produktu

Do you know what is merchandising? How shops designing the best layouts for encourage customer purchases, customer satisfaction and how to build the best position on the retail market ? Would you like to know how the retail companies promote goods and what is their layout ? Merchandising strategies ? What is the situation on the Slovak retail market ? How to compare selected product from different retail chains ? What is the actual trend in merchandising and possible suggestions or recommendations for more effective solution . These things and many more you can find in this masterpiece.

Über den Autor / die Autorin

My name is Michaela Sivakova. I am graduated at Slovak University of Agriculture specialised for Marketing and Economics science. Currently I am working in a bank business. My motivation is achieving my dreams thanks to my open minded thinking, learning and self-confidence. I like challenging myself in different situation in my life.

Produktdetails

• Autoren: Michaela Siváková
• Verlag: GlobeEdit
• Sprache: Slowakisch
• Produktform: Taschenbuch
• Erschienen: 04.02.2019
• EAN: 9786139412532
• ISBN: 9786139412532
• Seiten: 108
• Abmessung: 150 mm x 6 mm x 220 mm
• Gewicht: 161 g
• Thema: Sozialwissenschaften, Recht,Wirtschaft > Wirtschaft > Werbung, Marketing